How People Actually Use The iPad: Results From Our Exclusive Survey
We wanted to see how people are using the iPad, and how that use has evolved over the last three years.
So we ran a reader survey. We got 2,242 responses which we have gathered here as a series of charts.
This is the third time we’ve run this survey (first here, second here).
Surprisingly, the way people use the iPad hasn’t evolved significantly. The use case for the first iPad remains the same as the new iPad.
What does that mean? Apple nailed the iPad on the first try. It knew what it was doing. It also means developers have an opportunity to develop new applications that can change how and why we use an iPad.